This concept has been coming and going for some time now and it is the concept to design a range of cars that are hired out solely for getting around the town and commuting. The image shows the latest concept where you can order the cars via your smartphone and control everything via and app hence no need for keys which could get lost. The vehicles are currently called Pods and no matter what will be really small and basic vehicles that seat a single person and do their job of getting them to work. The aesthetic will be modern and stylish but remain really simply in terms of interior and the build quality of the product. This example reminds me of the new Renault Twizy which is a small vehicle not looking to dissimilar to this which was designed to hold less people tale up less space and produce fewer emissions. I feel this idea has many negative points such as what if there a accident or if one doesn't turn up for any reason causing you to be late but the positive points are it would revolutionise public transport if its well thought out and works and would start many news advertising campaigns in order to promote them successfully.
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